The Person

Sara Goodwin is a highly collaborative and impact-driven strategic communications, public relations and marketing leader with a with a career rooted in work that has purpose for the nonprofit and business sectors. She has decades of diverse experience working across agency, corporate, nonprofit, association, consulting, and quasi-governmental environments, giving her a broad perspective and the ability to adapt communications strategies to different audiences, organizational needs, and goals.

Sara is active in her community, volunteering on the Happy Crew’s Board of Directors and City of Lone Tree’s Recreation Advisory Committee, and she serves as an adult mentor with The Aspen Effect. Sara also volunteered on the Board of Directors for the Douglas County Community Foundation, chairing its Communications Committee, and co-led the South Metro Denver Chamber’s Partners in Philanthropy Group.

Sara holds a master’s degree in technical communications from Colorado State University, bachelor’s degree in communication from the University of Colorado, and a certificate in corporate social responsibility from CU Boulder’s Leeds School of Business. She is a Colorado native and resides in Lone Tree with her family.

The Company

In 2025, Sara founded Goodwin Impact Communications because of the opportunity it provides to utilize her strategic communications expertise for a valuable societal purpose. Taking inspiration from her last name, Sara created the company tagline to reflect her vision – Making an impact that is GOOD for community and a WIN for business – and the water drop/ripple effect logo is a visual representation of the company mission to make a positive and lasting social impact.

Like the point of contact when a drop of water disrupts a calm surface, we create a sequence of ripples that travel outward with lasting and widespread IMPACT…

---